Half Sumo is a U.S.-based jiu-jitsu brand that takes a playful and creative approach to fightwear. Known for its bold, humorous, and artistic designs, the company appeals to athletes who see jiu-jitsu as both a martial art and a lifestyle. The catalog includes rashguards, shorts, and apparel with distinctive graphics and themes that stand out from traditional fightwear. By focusing on originality and fun, Half Sumo has built a community of practitioners who enjoy expressing individuality through their gear. With its niche, design-driven philosophy, Half Sumo offers a refreshing alternative to mainstream brands. It resonates strongly with grapplers who want to balance serious training with creativity and personality in their apparel.